"What do you call a MIDI controller keyboard that can map seamlessly with 3rd-party plug-ins and makes controlling them more intuitive and easier? Intelligent? Smart? Or simply the Akai Advance."

"What do you call a MIDI controller keyboard that can map seamlessly with 3rd-party plug-ins and makes controlling them more intuitive and easier? Intelligent? Smart? Or simply the Akai Advance."

"This keyboard is arguably the best semi-weighted synth-action MIDI controller available. Factor in the quality of included software instruments, and the entire package becomes hard to beat."

"Taken on its own, Advance is a good controller. But combined with VIP it's almost in a league of its own."

"This is a breakthrough product that will be much appreciated by keyboardist and musicians everywhere. As a result, we've given it an award for innovation."

"The Advance 49 could revolutionize your music production workflow."